Blog post for 10/4 based on Social
Media
In 2009 the World Wildlife Fund
(WWF) placed 1,600 paper mache miniature Giant Pandas in the town square of
Nante, France. This article is some what dated, but the message is still quite important. The point of this demonstration was to encourage the protection of
this majestic creature. By showing all 1,600 pandas in one spot a person can
see something must be done to help the pandas. Their message is to raise awareness
for issues that surround the Giant Panda. These issues include poaching, large
scale construction, bamboo harvesting, and conversion of forests for agricultural
uses. The reason they selected to put specifically 1,600 paper mache pandas in Nante
is because that number represents the number of remaining Giant Pandas in the
world today. The digital media aspect comes from the publicity of the guerrilla
campaign. When the pictures of this event went viral, all of the world saw what
happened in France. The WWF has used guerrilla art style campaign in the past to
raise awareness for endangered animals. This important message from the WWF shows
the worsening condition of pandas with only 1,600 left in the world. Although
this number is up from 1,000 in 1985, pandas are still considered endangered.
Picture of pandas in France:
Link to article: www.trendhunter.com/trends/panda-bear-wwf-france
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